1. Assume you will be negotiating with this person again.  Act accordingly.
  2. Know your priorities and have a sense of theirs before the negotiation.
  3. If the negotiation is complex, start with areas of overlapping interests where agreement should, in theory at least, be easier.
  4. You almost always have time.  Excessive pressure to make a deal is usually a warning sign of a bad deal.
  5. When you reach an agreement, don’t gloat if it was great or squirm if it wasn’t.  Why? See #1 above.
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